Strategy
that ships,
not slides.

I'm a multidisciplinary designer and business strategist.

I'm a multidisciplinary designer and business strategist.

I believe the best business and design decisions come from making things tangible, together.

I believe the best business and design decisions come from making things tangible, together.

I believe the best business and design decisions come from making things tangible, together.

I'm working with brands like

I'm working with brands like

Design Sprint & Workshop Facilitation.

Design Sprint & Workshop Facilitation.

I have led workshops and design sprints for renowned companies including Neutrogena, Nivea, MRV, Havaianas, Seara and Nestlé.

I have led workshops and design sprints for renowned companies including Neutrogena, Nivea, MRV, Havaianas, Seara and Nestlé.

I have led workshops and design sprints for renowned companies including Neutrogena, Nivea, MRV, Havaianas, Seara and Nestlé.

Workshop

Creative Leadership

Strategy

From Business to AI Workflows.

From
Business to
AI Workflows.

From Business to AI Workflows.

I've designed solutions ranging
from products, services, and AI workflows to business and industrial innovations for organizations such as Bradesco, Itaú, Zurich, Allianz, and Klabin.

Business Design

AI Agents

UX Design

UX Design

Bridging vision to possibilities.

Bridging vision to possibilities.

Tangibility plays a crucial role in both design and business. It encourages us to think, feel, imagine, and explore future scenarios. Working both in independent development and in collaborative efforts with organizations such as Johnson's, SENAI, Tesouro Nacional, and VIVO.

Tangibility plays a crucial role in both design and business. It encourages us to think, feel, imagine, and explore future scenarios. Working both in independent development and in collaborative efforts with organizations such as Johnson's, SENAI, Tesouro Nacional, and VIVO.

Futures Design

Tangibilization

Design Fiction

WORK

Using the power of prototyping and collaboration I've helped organizations create solutions solutions ranging from business design to branding, from futures strategy to immersive experiences.

Using the power of prototyping and collaboration I've helped organizations create solutions solutions ranging from business design to branding, from futures strategy to immersive experiences.

Shuffle Anti-CCTV

Design Fiction

This is a future(s) cultural artifact made in the context of the Future of Privacy Project.

#futures #prototype #designfiction

This is a future(s) cultural artifact made in the context of the Future of Privacy Project.

#futures #prototype #designfiction

This is a future(s) cultural artifact made in the context of the Future of Privacy Project.

#futures #prototype #designfiction

Havaianas • New Product Line

New Product Line

I co-led an amazing team of designers, copywriters, artists, specialist in sustainable supply chains, and footwear and fashion designers to create a new line for Havaianas

#designsprint #systemthink #prototype #strategy

I co-led an amazing team of designers, copywriters, artists, specialist in sustainable supply chains, and footwear and fashion designers to create a new line for Havaianas

#designsprint #systemthink #prototype #strategy

I co-led an amazing team of designers, copywriters, artists, specialist in sustainable supply chains, and footwear and fashion designers to create a new line for Havaianas

#designsprint #systemthink #prototype #strategy

Neutrogena

Idea Flow Workshop

I led the Neutrogena and Neostrata marketing and product team to collaborate in a space of safe and radical creativity to create new approaches for the brand

#ai #radicalcreativity #workshop #imaginingharder

I led the Neutrogena and Neostrata marketing and product team to collaborate in a space of safe and radical creativity to create new approaches for the brand

#ai #radicalcreativity #workshop #imaginingharder

I led the Neutrogena and Neostrata marketing and product team to collaborate in a space of safe and radical creativity to create new approaches for the brand

#ai #radicalcreativity #workshop #imaginingharder

Creative Cities Network

Organization Design

I helped the Brazilian Ministry of Culture and Tourism to create and prototype the Creative Cities Network

#citizen #systemthink #strategy #designsprint

I helped the Brazilian Ministry of Culture and Tourism to create and prototype the Creative Cities Network

#citizen #systemthink #strategy #designsprint

I helped the Brazilian Ministry of Culture and Tourism to create and prototype the Creative Cities Network

#citizen #systemthink #strategy #designsprint

TALKS & TRAINING

TALKS
& TRAINING

Conversational topics and areas of interest that I integrate into my daily routine, having already transformed into presentations at @HackTown, @CampusParty, and in-company training

Conversational topics and areas of interest that I integrate into my daily routine, having already transformed into presentations at @HackTown, @CampusParty, and in-company training

MATERIALIZING THE IMPOSSIBLE

MATERIALIZING THE IMPOSSIBLE

In an era where AI serves as a pivotal mode of production, the potency of human imagination emerges as ever more indispensable in tackling the formidable challenges confronting humanity.

In an era where AI serves as a pivotal mode of production, the potency of human imagination emerges as ever more indispensable in tackling the formidable challenges confronting humanity.

#futures #prototyping #strategy #creativity

FORMA.AI

FORMA.AI

Most companies bolt AI onto one step of the old process and wait for a gain. This program does the opposite: it redesigns how the team works around AI, from briefing to delivery, with design as the layer that unlocks it.


Most companies bolt AI onto one step of the old process and wait for a gain. This program does the opposite: it redesigns how the team works around AI, from briefing to delivery, with design as the layer that unlocks it.


#aifirst #transformation #design #workshop

Bring a challenge. Leave with something you can test.

Bring a challenge. Leave with something you can test.

Bring a challenge. Leave with something you can test.

Book a free discovery call to frame your challenge

Book a free discovery call to frame your challenge

Book a free discovery call to frame your challenge

Get in touch

Get in touch

VALDIR CANADO